From The Rooftops » Patagonia http://fromtherooftops.us Branding, Strategy, Consumer Insights and Trends Wed, 08 Feb 2012 22:54:39 +0000 en hourly 1 Patagonia’s Footprint Chronicles http://fromtherooftops.us/patagonias-footprint-chronicles/ http://fromtherooftops.us/patagonias-footprint-chronicles/#comments Mon, 21 Jan 2008 23:51:06 +0000 admin http://fromtherooftops.us/wptest/?p=19 Patagonia takes on the challenge of calculating the true footprint of their business…one product at a time. If you’re “into” this whole green movement, check out this site, then encourage more businesses to think this way (and demonstrate this transparency) through whatever voice you have.

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